Marketing: How To Stand Out In the Minds Of Your Customers By Using Unlike Statements

Want to improve your marketing results? Simply start using the word “unlike” in your marketing! “Unlike” is one of the most powerful, yet least used Marketing Magic Words™

Read More

Are You An Email Marketing Idiot?

Are you an email marketing idiot? Most people are! Because, there’s a huge problem with the way most of us do list-building… It’s based on what we focus

Read More

The Most Reliable Lead Generating System You’ve Ever Seen!

You need a reliable system for generating consistent leads and sales! Anybody who is successful over the long haul knows this secret. No leads, no sales, no business.

Read More

How To Use Google Hangout Broadcasts To Build Your Business

Are you aware that anyone (you!) can now broadcast live to YouTube through Google Hangouts? Think about the impact of that. You can now use the technology of

Read More

The 3 Pillars Of Online Marketing

A major key to achieving success is regularly evaluating how you are doing versus your plans. This week, as I was doing so, I realized that 15% of

Read More

Marketing – The Power Of Free

During my 10 years of working in marketing, running $100+ million brands for companies like Kimberly-Clark, ConAgra and SC Johnson, there was one promotional tool that always created

Read More

3 Simple Pages That Form The Crux Of All Online Marketing

Let’s simplify things: There are only 3 web pages that form the crux of all online marketing: An Optin Page (or Squeeze Page) A Value Page (or Landing

Read More

Lesson Learned From Halloween: Overdelivering

I had the wonderful opportunity of spending Halloween this year with my oldest daughter, who taught me a great lesson about overdelivering. Growing up, my daughter never experienced

Read More

Social Media Strategy: Getting customer feedback before you stock an item

Just read a worthwhile article called 10 Social Media Risks MOST Companies Are Too Afraid to Take In it they described a set of techniques that most companies will

Read More