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2013 Social Media Strategy Part 2: Sharable Content

With the new year around the corner it’s time for a social media strategy for 2013. If you missed the first part of the strategy, take a look  here: 2013 Social Media Strategy Part 1: Social Audit. Here is another part of your social media strategy that you need to take a look at for […]

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2013 Social Media Strategy Part 1: Social Audit

I know I don’t have to tell you that the end of the year is here! What does that mean for your social media? Well it should mean you’re developing a social media strategy for 2013. You have a business plan for your business right (if not let me know and that will be an […]

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Are Your Peeps Sharing Your Content?

Recently I wrote a blog post about content vs. your audience. This post explained the changes Google has made and how it has affected traffic to your site/blog. Writing that blog post led me to another thought. We are living in a social media, social networking, social sharing world. With the way Google has changed, […]

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50% of Facebook Fans Prefer Brand Pages to the Company’s Websites

A new study by Lab42 revealed that 50% of Facebook fans prefer a brand’s Facebook page over it’s website. 50% of Facebook Fans Prefer Brand Pages to Company Websites  This video gives more results of the study: Agree with the findings of this study or disagree? Let me know by leaving a comment. And don’t forget […]

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Social Media Strategy: Getting customer feedback before you stock an item

Just read a worthwhile article called 10 Social Media Risks MOST Companies Are Too Afraid to Take In it they described a set of techniques that most companies will never do. One strategy they discussed that is well worth considering is a voting strategy – where customers vote on a product before they actually decide to […]

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5 things you should never ever post on social media

I just read an interesting article listing 5 things you should never ever share on Twitter. And while I totally agree with the 5 things they listed: Your phone number Your address Your body parts Your banking and credit card information Password hints I believe that this list is too short. Plus, none of these […]

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Facebook and Pinterest Both Provide $2 Revenue Per Visitor

A new study, recently released by RichRelevance shows that the average revenue from Facebook and Pinterest is currently averaging about $2 per visit! Not bad! This study shows that while most of the traffic is actually coming from Facebook, both Facebook and Pinterest are delivering very nice dollar per visitor conversion rates! Here’s a video […]

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Which Brand of Social Media is Right for Your Business? – Part 2

In Part 1, we talked about some principles of Facebook and Twitter to help you determine if one or both of those sites for social media is right for your business. In Part 2, we will discuss LinkedIn and YouTube. Both, along with the first two sites are great for getting your message out to […]

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Step Up Your Social Media by Using Instagram

If you aren’t using Instagram in your marketing, you may want to think about starting. And Pinterest loves infographics, too! Here’s a great infographic to show you how.  http://blog.marketo.com/blog/2012/07/the-business-marketers-guide-to-instagram-infographic.html Much like Pinterest, its user base is expanding rapidly. Evidently, people like looking at pictures rather than reading words. This is called photo marketing. It takes […]

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Help! I’m Running Out Of Things To Share On Social Media!

You can’t think of new things to say to your audience. You think they’ve heard it all before. It can certainly be difficult to find interesting things to share on social media. Here are 6 tips to finding new things to share: Come up with a catchy or creative headline. That’s a great start. You […]

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