(And Why They Are All Silly) I’ve been researching, using, living and breathing social media for years now. Yet after all those years of discussing social media with folks – I have yet to hear one good reason for someone to not use social media. What I hear, instead, are a lot of profit-killing excuses.
Follow the Twitter herd? Or break from the pack? We see evidence of the “herd mentality” over and over again in social media. But it is actually a psychological (and marketing) concept that has been around for a long time. Let me give you an example of a powerful instance of the herd mentality. Quick
Does your business have thousands of “Likes†and millions of “Followers”? Do you get excited? I’m sure you do. But are they all from real people? Some studies show that many of these clicks that our pages get are from spammers. Not so excited now, are you? You must monitor the “likes†you get and
Is your business ignoring social media? If so, there are major negative consequences! A recent study by KISS Public Relations revealed that: 51% of respondents say that if a company is not represented or not active on social media that it will reflect negatively on them 44% have bought something they saw recommended on social
Finally! Pinterest is recognizing the business world. You can now have a business page on Pinterest! There are new terms and conditions specifically for businesses on Pinterest. Click to read the new business terms for pinterest. If you already have an account, you can convert your account to a business account or you can join as a business. Here’s the
With all the new changes that have recently taken place with Pinterest–you definitely need to add it to your 2013 social media strategy. Especially since you can now have a Pinterest Business Page. Here are some ideas to help you launch a successful 2013 campaign on Pinterest. Create a Powerful Pinterest Profile Use all your
The announcement of the new Pinterest business page has rocked the online marketing world. Pinterest is the fastest growing social media site. Pinterest is also driving more referral traffic than Twitter. You definitely want to take advantage of this traffic. Recently I came across a blog post that has some very usable ideas for using Pinterest in business:
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