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Category Archives for "Social Media Strategy"

The Top Three Excuses That Keep Small Biz Owners from Using Social Media…

(And Why They Are All Silly) I’ve been researching, using, living and breathing social media for years now. Yet after all those years of discussing social media with folks – I have yet to hear one good reason for someone to not use social media. What I hear, instead, are a lot of profit-killing excuses. […]

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5 (More) Reasons You Must Use Video in Your Social Media

You must use Video for blogging and business success. Let me be blunt. I think its madness – complete madness – to NOT include online video when you try to make your mark online. But yet…some folks don’t. So before I get into reasons why you should be using online video in your social media […]

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Are Your Facebook Fans People or Bots?

Does your business have thousands of “Likes” and millions of “Followers”? Do you get excited? I’m sure you do. But are they all from real people? Some studies show that many of these clicks that our pages get are from spammers. Not so excited now, are you? You must monitor the “likes” you get and […]

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Brands That Ignore Social Media Risk Losing Customers, Respect, Says Study

Is your business ignoring social media? If so, there are major negative consequences! A recent study by KISS Public Relations revealed that: 51% of respondents say that if a company is not represented or not active on social media that it will reflect negatively on them 44% have bought something they saw recommended on social […]

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Infographics Build Traffic!

Here’s an infographic reporting on a study about how infographics build traffic to sites (how meta!) Created by Customer Magnetism, an award winning Internet marketing agency. What’s your favorite infographic? Have you created one yourself (or had someone create one for you)? Leave us a comment!

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Now Pinterest Is for Business

Finally! Pinterest is recognizing the business world. You can now have a business page on Pinterest! There are new terms and conditions specifically for businesses on Pinterest. Click to read the new business terms for pinterest. If you already have an account, you can convert your account to a business account or you can join as a business. Here’s the […]

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Tips for Pinterest Business Pages

The announcement of the new Pinterest business page has rocked the online marketing world. Pinterest is the fastest growing social media site. Pinterest is also driving more referral traffic than Twitter. You definitely want to take advantage of this traffic. Recently I came across a blog post that has some very usable ideas for using Pinterest in business: […]

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