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Are you tracking your social media marketing to see if it works?

Social media is the marketing of the future! For small businesses, online businesses social media marketing is what is  really…

Don Crowther

Helping People Get What They Want

I could say much about what Zig taught me, but I'm going to focus on the most powerful "Zig-ism" he…

Don Crowther

Lesson Learned From Halloween: Overdelivering

I had the wonderful opportunity of spending Halloween this year with my oldest daughter, who taught me a great lesson…

Don Crowther

Are Your Peeps Sharing Your Content?

Recently I wrote a blog post about content vs. your audience. This post explained the changes Google has made and…

Don Crowther

Are You In The Content Business Or The Audience Business?

Warning: Paradigm shift coming! I have been getting lots of questions from people who have been hugely burned by Google's…

Don Crowther

If your site isn’t mobile-friendly, you’re losing customers!

Google just released the results of a new study that showed that sites that are not mobile friendly actually cost…

Don Crowther

50% of Facebook Fans Prefer Brand Pages to the Company’s Websites

A new study by Lab42 revealed that 50% of Facebook fans prefer a brand's Facebook page over it's website. 50% of…

Don Crowther

How To Launch A Successful Product: Lessons From the New Kindle Fire HD | Influential Marketing Blog

5 interesting thoughts about how to do a better product launch. Unfortunately, #2 in the list doesn't really help any…

Don Crowther

What $45 Tablets Mean For Your Business

I just read a very interesting article about how generic Android-based iPads are available right now for prices that allow…

Don Crowther

Social Media Strategy: Getting customer feedback before you stock an item

Just read a worthwhile article called 10 Social Media Risks MOST Companies Are Too Afraid to Take In it they described…

Don Crowther