How to Double Your Email Signups: 10 Things to Test for Landing Page OptimizationWhat if changing just one word or a single phrase on your lead generation landing page could double your email signups? That’s what A/B split testing and landing page optimization can do for your business!Most digital marketers create beautiful lead capture pages,
One of the most powerful tools in Google Analytics is the ability to create segments. Segments enable you to quickly and easily combine different groups of visitors then see how those visitors interact with your site versus everyone else. One of my favorite ways to use segments is in measuring how people coming from organic Google
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