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Social Media and the Final Four

What can NCAA’s Final Four, The Superbowl, the World Series and the Stanley Cup teach us about social media? 1. There is no such thing as an instant win – wins always come as a result of long term effort While last minute comebacks and nail biters always generate buzz and press, in truth, that […]

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Creating linkbait blog posts

Want more traffic and links? Perhaps you need to write more scintillating headlines and blog posts. (Definition – Linkbait: a term used to describe a variety of practices that focus on generating attention and incoming links from other sites and blogs. Some linkbaiting practices are good, many sketchy, but it’s clearly an area worth thinking […]

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