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Category Archives for "LinkedIn"
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Leveraging LinkedIn in 4 Easy Steps

Don’t Forget our Friend LinkedIn! If Twitter and Facebook are the big fish in the social media pond (hey, don’t forget YouTube!)…then where does that leave LinkedIn? Some may shun LinkedIn as too impenetrable. Or as too dry or too stuffy. But think about it. When you consider how crowded Twitter and Facebook can be, […]

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How to Use LinkedIn’s New Endorsements

LinkedIn is a great community for recommending other business professionals. Now they’ve made it even easier for us to promote each other. In the past LinkedIn offered recommendations to professionals. You could recommend one another and thus receive credibility and show up in searches. Now, LinkedIn offers “Endorsements.” Endorsements are much easier to use and seem to be […]

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2013 Social Media Strategy Part 1: Social Audit

I know I don’t have to tell you that the end of the year is here! What does that mean for your social media? Well it should mean you’re developing a social media strategy for 2013. You have a business plan for your business right (if not let me know and that will be an […]

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Which Brand of Social Media is Right for Your Business? – Part 2

In Part 1, we talked about some principles of Facebook and Twitter to help you determine if one or both of those sites for social media is right for your business. In Part 2, we will discuss LinkedIn and YouTube. Both, along with the first two sites are great for getting your message out to […]

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